Tag: seo

How to Increase Conversions from Google Adwords this Holiday Shopping Season

  Small businesses who sell products or services online will be working extra hard this holiday season to keep up with buying trends.  Google did a study showing that one third of shopping-related searches are now happening between the hours of 10pm to 4am.  What does this mean for your business?  It is important to […]

Paid vs. Organic Search, Which Should You Choose?

Is it more effective to use paid search (PPC) or organic search (SEO) marketing? Both methods have pros and cons so it is a complex question to answer. Organic search results are the listings of web pages returned by the search engine’s algorithms that closely match the string of keywords.  The goal is to be on the […]

The White House admits their websites are ugly, is yours too?

Has it been over 2 years since you last website redesign? Many businesses do not realize the power of a great website.  Currently the White House is looking for improve all government websites, to make them more updated and user friendly.  With the majority of Americans spending a significant amount of time online, it is […]