Technology’s lifespan can be related in dog years; 1 year equates to close to 7 years. Keeping this in mind, think about the Internet 7 years ago; no real mobile interface technology, no Facebook, no Twitter, no iPhones or iPads, CMS’s were complex and hard to use and websites were primarily static. A lot has […]
There has been great discussion if social media sites could fully replace company stand-alone websites. Although this may be plausible for small entities at startup phase, at some point they will outgrow the space that is provided by these social sites. Facebook, Twitter and Google+ are three of the strongest marketing tools a small business […]
A great deal was learned, after recently taking inventory of our marketing agency’s own online marketing plan. We were a bit embarrassed to find that we were in fact making many of the mistakes that we so adamantly work to keep our clients from making. I’d like to share a bit of my company’s experience […]