A lot of businesses understand the importance of a strong social media presence. Many of them do not understand the benefits of email marketing in addition to social media. Social media can be hard to see the right ROI but email marketing can generate almost immediate results. Streamlining your social media and email marketing can […]
Your company’s website is the single most important online asset. To help you better understand some aspects that go along with web & digital marketing, we are sharing some free tools and resources to check out. 1. Google Analytics. Every website should have Google Analytics synched up in order to get more insights and data on the […]
Video marketing is a powerful tool to increase your sales and drive more visitors to your website when utilized correctly. Below are four cool ways to drive more traffic through video marketing. 1. Utilize natural sounds to engage the viewer. As one of the main senses we use everyday, sound is a great way to […]
Stock photos can be very useful for adding high quality, royalty free images to your marketing and website. The important thing to remember is to choose your stock photos wisely. While images typically enhance your message, using the wrong photo can actually hurt your brand. Below are some of our favorite cheesy stock photos that […]
Chances are you have probably heard the term content marketing quite often. Do you really know what it means? Content marketing is a tricky term but one of the best ways to describe it is: the creation and distribution of meaningful insights, perspectives, and best practices that are valuable to a specific audience. The goal of […]
One of the notable differences at this years Sasquatch! Music Festival in the Gorge was the increased amount of brand advertising. As your standing in the crowd watching your favorite artist play, you can’t help but notice the gigantic Twix bar ads on either side of the stage. #lefttwix #righttwix. Corporate sponsorship was everywhere this year. […]
This Saturday is the highly anticipated boxing match between Floyd Mayweather and Manny Pacquiao. Las Vegas is selling out every resort with boxing fans from all over the world. Marketing plays a large role in the success of these athletes making over $100 million a year. In June 2013 to June 2014 Mayweather was the highest-paid […]
A year ago, Off The Wall Media’s office space was featured in the Portland Business Journal as the ‘Hawthorne hangout”. We continue to strive to create a fun and inviting workspace for employees, clients and business colleagues. One of our newer clients, Robert Enrico, is a local artist that we are working on creating a new […]
Looking for more traffic and engagement to your Facebook page? Have an awesome to give away? Facebook contests are a great way to promote your business page, increase engagement and capture new leads. Many businesses don’t know how to get started on creating a successful Facebook contest. Below is a guide to help you run […]
Every business makes one of their main goals to get more conversions. However, many of them don’t know where to begin to achieve this goal. We have compiled a list of seven ways to increase your conversions through writing killer copy. 1. Focus on what the customer wants. Instead of focusing on what you offer, […]