Tag: facebook

Threads: The Rise of a New Social Media Powerhouse 🪡📲

  In the ever-evolving world of social media, a new contender has emerged, captivating millions in record time. Threads, the brainchild of Facebook-parent Meta, is the latest social media platform aiming to revolutionize the way we connect, converse, and share our thoughts. With its unique blend of features and growing user base, Threads is poised […]

Step-by-Step Guide to Designing a Social Media Marketing Plan

Does your business have a social media marketing plan?  The answer should be yes.  If you don’t have one, then read the guide below very carefully to get started on your social media strategy. Step 1: Choose your social networks.  Not every social media network will make sense for your target audience.  Choose the ones […]

The Power of Facebook Advertising

Facebook advertising is cheap and if you are not using it than you should seriously consider adding it your strategy.  Since organic posts reach less than 10% of your fans, boosting a post for $5 can make a huge impact on impressions and engagement.  Posting content without boosting it means posts are most likely to be […]

Why do you see Certain Posts on your Facebook Feed?

It seems like a mystery on why certain updates appear on your news feed and why others don’t.  Facebook constantly changes their algorithm making it almost impossible to see all updates from friends and brands you follow.  Recently at a developer conference, Facebook opened up with more insight into how it determines what goes into the […]

4 Essential Tips for Marketing your Mobile App

The majority of people are now using their smartphones as a primary way to access the Internet. With millions of apps available to download, how do you make yours stand out from the crowd? Lack of marketing is one of the top reasons why so many apps fail to generate any ROI. Below are 4 […]

4 Ways to Leverage Hashtags in your Marketing

The use of the hashtag in marketing is credited to Twitter for its origin, but nearly every other social media channel has adopted the functionality.  Hashtags provide brands with the opportunity to increase visibility and engagement for branded social campaigns.  The biggest challenge many brands have is finding the right hashtags for their social strategies. […]

4 Reasons Why You Should be Promoting Posts on Social Media

With spending as little as $10 a week on social media promoted posts, your posts could be seen by double the amount of people.  Facebook organic reach is practically non-existent. According to everything-pr.com, 41% of Facebook pages lost more than half their organic reach. Without boosting Facebook posts, your posts could be seen by less […]

How to Create a Successful Facebook Contest in 8 Simple Steps

Looking for more traffic and engagement to your Facebook page? Have an awesome to give away?  Facebook contests are a great way to promote your business page, increase engagement and capture new leads.  Many businesses don’t know how to get started on creating a successful Facebook contest.  Below is a guide to help you run […]

Who will take over your Facebook page when you pass away?

Social media becomes more embedded into our lives every day. Facebook will now let you assign a friend or family member to take over your Facebook profile when you die.  A new feature called the “legacy contact” lets a chosen person post information on your behalf, respond to friend requests and update your profile photo. […]

Facebook Videos vs. YouTube Links

In 2014 Facebook challenged YouTube for video views and this year we will see the world’s largest social network overtake the number of video views from YouTube.  Brands will need to embrace several media channels to reach and engage with their audience while sharing videos.  People watched Facebook videos around 1 billion times per day […]