Tag: off the wall media

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What is Content Marketing?

Chances are you have probably heard the term content marketing quite often. Do you really know what it means?  Content marketing is a tricky term but one of the best ways to describe it is: the creation and distribution of meaningful insights, perspectives, and best practices that are valuable to a specific audience.  The goal of […]

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The Minimalist Approach to Web Design

Minimalism in web design shares a timeless elegance and clear presentation of content.  This artistic style creates an impressive visual website without a lot of extra “stuff”.  Minimalism is achieved when there is nothing more you can take away from the design without getting the meaning across to the user. The six fundamentals of minimal […]

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Why do you see Certain Posts on your Facebook Feed?

It seems like a mystery on why certain updates appear on your news feed and why others don’t.  Facebook constantly changes their algorithm making it almost impossible to see all updates from friends and brands you follow.  Recently at a developer conference, Facebook opened up with more insight into how it determines what goes into the […]

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For Sasquatch! Music Festival, it was all about the Brands not Bands

One of the notable differences at this years Sasquatch! Music Festival in the Gorge was the increased amount of brand advertising.  As your standing in the crowd watching your favorite artist play, you can’t help but notice the gigantic Twix bar ads on either side of the stage.  #lefttwix #righttwix.  Corporate sponsorship was everywhere this year. […]

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6 Successful Pinterest Marketing Strategies you Need to Use

Pinterest has nearly 50 million users and counting.  The image-driven platform can be an excellent marketing channel for your business.  If you have any images to share with potential customers, than you can most likely benefit from developing a Pinterest strategy.  Below we have listed 6 successful strategies for businesses to implement on Pinterest. 1. Use […]

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Why do we Celebrate Cinco de Mayo?

We celebrate because it is the Mexican Independence day right? Wrong.  Cinco de Mayo is not Mexico’s independence day, that is on September 16th.  Cinco de Mayo, meaning May 5th in Spanish, commemorates the Mexican army’s victory over France during the Franco-Mexican War at the Battle of Puebla on May 5, 1862. Cinco de Mayo in Mexico […]

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“Mobilegeddon” is Here, the New Google Algorithm change

You are probably thinking, what the heck is “Mobilegeddon?”  Google recently released their new algorithm changes that gives mobile-friendly websites a boost on mobile search results.  Websites that adjust for smaller screens (responsive) will now be favored on Google mobile search results.   Below is everything you need to know about “Mobilegeddon”. 1. Only smartphones […]