Tag: social media

Who will take over your Facebook page when you pass away?

Social media becomes more embedded into our lives every day. Facebook will now let you assign a friend or family member to take over your Facebook profile when you die.  A new feature called the “legacy contact” lets a chosen person post information on your behalf, respond to friend requests and update your profile photo. […]

A Google+ feature you want to know about

Google+ is one of the more complicated social media networks and many users have abandoned theirs since its inception in 2011.  Many people jumped on Google+ to see what the hype was about in 2011, but instead continued to use Facebook since everyone was still on it.  One of the features on Google+ that is […]

How to Effectively use LinkedIn to Grow your Business

This year, LinkedIn will become one of the most popular social media channels for B2B companies.  Many companies aren’t sure how to effectively market themselves on LinkedIn and how to take advantage of everything the platform offers.  Below are few ways to effectively start using LinkedIn to grow your business.   1. Transform your company […]

Top 4 SEO Trends for 2015

Search Engine Optimization (SEO) is becoming more integrated with content marketing than ever before.  For this upcoming year of 2015, we’ll see more changes in the SEO industry and below is a list of the top 4 trends to watch. 1. Utilize mobile search optimization or your website will fail.  Google has been testing mobile-friendly […]

Thanksgiving Day is the New Black Friday

  With more stores opening on Thanksgiving and starting online sales that day, Black Friday is turning into more than just one day of shopping.  Many retailers have even extended their sale prices for the entire week leading up to Black Friday. Mobile and tablet shopping is set to top last year with $1.6 billion […]

How Social Media & Smartphones Impact Election 2014 Votes

  # Election 2014 is here and Americans are flocking to social media to show they voted.  A new study by the Pew Research Center shows that twice as many Americans used their smartphones this year to track the 2014 election than the last midterms 4 years ago.  More people are following politicians on social […]

Off The Wall Media clients all over the news

“A well-traveled family never goes out of style.”  Anne Taylor Hartzell aka Hip Travel Mama, an Off The Wall Media client, uses that tag line for her travel blog focused on family vacations.  Hip Travel Mama shares her love for travel and industry experience to help inspire other families to travel together and enjoy unique and […]

5 Ways to Increase Sales with Instagram

A picture can be worth thousands of dollars for a business if marketed correctly.  Instagram reaches over 200 million users and your customers are probably a part of that group.  Below are some strategies to generate sales and promote your products through Instagram. Connect with influencers in your niche.  Search to find the largest accounts […]

My First Day on the Anti-Facebook Social Media Site “Ello”

The new social networking site, Ello, launched about a month ago with a just a small 90 people.  This week the site has seen a surge of invite requests with around 40,000 per hour.  The site is currently still in beta and is invite only for now.  Ello wants users to communicate and enjoy an ads […]

The White House admits their websites are ugly, is yours too?

Has it been over 2 years since you last website redesign? Many businesses do not realize the power of a great website.  Currently the White House is looking for improve all government websites, to make them more updated and user friendly.  With the majority of Americans spending a significant amount of time online, it is […]