Blog

Always Think About SEO & User Experience When Re-designing a Website

SEO is extremely important to think about whenever you do a re-design on a website.  If the outdated and old website was still ranking very well, it can be very scary to make changes to it. Keep in mind the importance of balancing user experience and SEO for the best results for your customers.  If […]

Pinterest Goes from Social to Shopping Channel with ‘Buyable Pins’

Pinterest became even more valuable in the world of online shopping when they announced their new “buyable pins” feature last month.  Buyable pins are pins with a “buy” button, allowing users to directly purchase on the social platform.  An astonishing 87% of Pinterest users admit to making a purchase because of Pinterest.  Pinners love to […]

4 Ways to Drive Traffic Through Video Marketing

Video marketing is a powerful tool to increase your sales and drive more visitors to your website when utilized correctly.  Below are four cool ways to drive more traffic through video marketing. 1. Utilize natural sounds to engage the viewer. As one of the main senses we use everyday, sound is a great way to […]

The Importance of Localization in Web Development

Does your business work with people who speak other languages and/or live in another country? Here at Off The Wall Media, we can customize your website to any language that your customers use in order to reach your target market.  Localization is important to gain credibility and global awareness for an international company. Our most recent […]

5 Ways to Spot an Email that is a Scam

Our inboxes are constantly flooded with emails and most likely a few of them are phishing scams.  How can you tell if the email is a scam?  Below are a few tips on spotting email scams so you can send them straight to the trash folder. 1. Check if the URLs are legitimate.  Hover your mouse […]

Top 10 Cheesy Stock Photos

Stock photos can be very useful for adding high quality, royalty free images to your marketing and website.  The important thing to remember is to choose your stock photos wisely.  While images typically enhance your message, using the wrong photo can actually hurt your brand.  Below are some of our favorite cheesy stock photos that […]

Gmail Now Allows you to Undo Send an Email (& other Google News)

Have you ever sent an email and instantly wish you hadn’t pressed send yet?  If you use Gmail then you are in for a treat.  Gmail recently announced you can now un-send an email.  How it works is you go into the settings and can decide how many seconds you want to delay sending your […]

Is your Website Secure?

Have you ever noticed that when you visit some websites they begin with https instead of http? The “s” is added in when the website is a secure site, meaning no one can spy on your internet session.  Most respectable online services, especially involving monetary transactions, use a secure site.  However, there are a lot […]

Top 5 Reasons you Should Use Google Remarketing

If your business is running a Google AdWords campaign, (which it should be) then running remarketing ads is crucial piece to your advertising puzzle.  How remarketing ads work is your webmaster places a snippet of tracking code on every page of your website and Google will start creating a list of all of your website visitors […]

Is your Website Outdated?

There are a few elements that could make your website scream “year of 2002” and could turn off potential customers.  Most customers will spend less than 15 seconds on the home page before clicking away, which gives you only 15 seconds to capture their attention. Outdated and unattractive websites can turn away customers before they get to […]