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Facebook Videos vs. YouTube Links

In 2014 Facebook challenged YouTube for video views and this year we will see the world’s largest social network overtake the number of video views from YouTube.  Brands will need to embrace several media channels to reach and engage with their audience while sharing videos.  People watched Facebook videos around 1 billion times per day […]

5 Signs you need a new website

Off The Wall Media’s team of web developers and designers just completed a new website for Oswego Mortgage in Lake Oswego.  The mortgage company specializing in VA loans and refinancing needed a new modern facelift to their outdated website. Does your business need a new website?  If any of these five signs below apply to […]

What Does Cyber Sovereignty for China’s Internet Censorship Mean?

When a new client came to us with an idea for a Chinese medical tourism consulting business, we knew it would be a challenge to build the website.  Having the site written in Chinese was the least of our worries.  The hardest part was going to be launching the site in China despite the strict Internet […]

Advertising and Social Media Wrap-up of the ‘Super Bawl’ aka Super Bowl

Super Bowl XLIX commercials this year were more sad and serious than previous years.  The game began with a heart-stopping commercial from Chevy when they made many people believe their cable connection was going out.  The ad showed a broken image and then cut out to nothing while returning after a second to show Chevy’s […]

A Google+ feature you want to know about

Google+ is one of the more complicated social media networks and many users have abandoned theirs since its inception in 2011.  Many people jumped on Google+ to see what the hype was about in 2011, but instead continued to use Facebook since everyone was still on it.  One of the features on Google+ that is […]

Social Media plays a huge role with Super Bowl ads

In 2014, the Super Bowl was the most watched TV show in the US averaging 111.15 million viewers. A survey by Crowdtap, a social media insights and influence platform, showed that 74% of viewers said they would engage on social media if an advertisement prompted them to.  Half of the viewers said they would share […]

A Sneak Peak at this Year’s Super Bowl Ads

This year some of the biggest players in advertising for the Super Bowl are talking about their commercials. Doritos is utilizing fan-generated ads for this year’s commercial with their annual ‘Crash the Super Bowl’ contest where contestants submit their own Doritos commercials.  The contest is down to 10 finalists and this month anyone can vote […]

Increase your Conversions with Killer Copy

Every business makes one of their main goals to get more conversions.  However, many of them don’t know where to begin to achieve this goal.  We have compiled a list of seven ways to increase your conversions through writing killer copy. 1. Focus on what the customer wants.  Instead of focusing on what you offer, […]

How to Effectively use LinkedIn to Grow your Business

This year, LinkedIn will become one of the most popular social media channels for B2B companies.  Many companies aren’t sure how to effectively market themselves on LinkedIn and how to take advantage of everything the platform offers.  Below are few ways to effectively start using LinkedIn to grow your business.   1. Transform your company […]

5 Ways to Build your Brand and Followers on Instagram

With over 300 million users, now surpassing Twitter, Instagram is the social place to be.  Each day the global community shares over 70 million photos and videos on Instagram.  The largest demographic on Instagram is 18-34 year olds and a study found that a lot of those users are urban, youthful women. Instagram is still […]